Today, I'm going to take a step back from the eco-design products I usually feature. But not entirely. At My Eco Design , we often argue that eco-design contributes to sustainable development and facilitates the implementation of eco-friendly practices. Beyond the product itself, the electric scooter , I was impressed by the business model proposed by the Unu brand. It's a new and bold model that makes it easier to bring electric scooters to market, thus promoting a sustainable mode of transportation.
The Unu scooter, “a new smart electric scooter for you and your city”
We are not going to talk about aesthetics here, although I personally like the design of this electric scooter. We will cover more on the practical side. It meets our main expectations. When it comes to charging, there is no need for a special electrical outlet to install at home and at your workplace. The problem was approached differently. It is very easy and quick to remove the battery from this scooter to charge it on a conventional outlet.
It is also the first electric scooter to be driven at constant top speed, regardless of the battery charge level.
The Unu brand of course offers its smart scooter to individuals, but it is aimed directly at cities and communities. The problem of the number of cars on the roads and the pollution generated is a constant in many cities. It is important to offer ecological and sustainable alternatives, while taking care of users' finances. And that's where Unu scooter gets smart ...
An economic model that promotes the marketing of its electric scooter
Beyond the product which seems to me to be very well thought out and effective, even if I haven't tried it yet, the innovation comes from the economic model. A short distribution circuit has been designed to offer a scooter at a more than affordable price. From € 1 for the base model, up to € 899 for the most efficient model. All delivered to your door! The delivery person contacts you to set up an appointment, he collects the packaging!
The solution to lower the selling price is to lower costs:
- no storage, your scooter is made to measure. Production starts on Monday after your online order
- no intermediary. No dealer, your purchase is made directly on the website unomotors.com. This limits the margin of the dealer or the dealer.
- Transport is limited. The scooter is delivered directly to your door, without going through a dealer
Mission successful by the Unu team, BRAVO!
To reassure you, Unu is currently building a network of partner garages specializing in two-wheeled vehicles to provide maintenance and after-sales service for your electric scooter. The network isn't detailed on the website; you'll need to contact Unu scooter sales support directly . I sincerely hope this network of partner garages will live up to their ambitions… and our expectations!
A customizable electric scooter
The icing on the cake, the Unu scooter is customizable. Directly on the site, you choose the power (1, 000 or 2 Watts), you choose the body color from 000 colors, and finally you choose the color of the upholstery of your two-seater seat from three colors.
As mentioned at the beginning, I am firmly convinced that a comprehensive approach to bringing a product to market facilitates the implementation of concrete sustainable development actions . A prime example is the Unu scooter, a new generation electric scooter.